Tag Archives: Reading Program

Dallas Mavericks Launch 40-Day Reading Challenge Program

The Mavs Reading Challenge, presented by Whataburger, is back to encourage the love of reading for kids of all ages. In an effort to improve reading literacy throughout North Texas, the Mavericks and Whataburger are challenging students, grades K-12, to join the program by reading 20 minutes a day, starting today through Mar. 31. All participants who log 20 minutes a day for at least 40 days will have the opportunity to receive the Whataburger Completion Certificate and a free meal from participating locations, as well as a Mavs swag bag.

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