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Noble 33 Hospitality Group Expands into Dallas with Toca Madera

Crispy wagyu tacos at Toca Madera, a modern Mexican steakhouse opening fall 2023 at The Pavilion at The Allen, a mixed-use project off Allen Parkway in Fourth Ward. Toca Madera and Meduza Mediterrania, a Mediterranean restaurant, both from Noble 33, a global hospitality group, will take up home at The Pavilion at The Allen.

Noble 33, the global hospitality group known for its award-winning, high-energy restaurant concepts, debuts in Dallas with the opening of modern Mexican steakhouse Toca Madera. Located in the city’s East Quarter at 2203 Commerce St., Dallas, Texas, 75201, the popular dining concept will begin development in early 2025 with an expected opening in 2026.

This marks Noble 33’s third Texas location following the 2024 opening of Houston’s Toca Madera and soon to open Mēdüzā Mediterrania. Toca Madera Dallas will be the brand’s sixth outpost, with other locations in Los Angeles, Las Vegas, Scottsdale, and Miami – opening this fall. 

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