I have been in this industry long enough to see regions die (I am talking to you Australia, hope to see you again soon) and regions suddenly spike in popularity. At Tex-Som, there was a focus on wines from South Africa and from Greece because these might be the next big areas to hit the market but I had to agree with Doug Frost, MS that the next area to hit it big is the area that is already booming, Spain.
Since the EU has allowed La Mancha to irrigate their lands, there has been a rapid interest growing in this arid climate. Known best for making the neutral-tasting Airen for Spanish brandy, this area is primed to explode on the world market as the next great buy at your local retail shops. Continue reading

















