
At the intersection of grit and indulgence in Dallas’s Deep Ellum neighborhood, Serious Pizza has carved out a name for itself—not through gimmicks, but by doubling down on what it does best: giant, unapologetic New York-style slices served with attitude. Located at 2807 Elm Street, the restaurant is as much a part of the Deep Ellum landscape as the street art and live music that surround it.
Originally opened in 2010 and now operated under the umbrella of the Milkshake Concepts group—known for places like Vidorra, Harper’s, and STIRR—Serious Pizza has maintained its fiercely independent spirit while evolving into a polished, high-volume machine.
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by Steven Doyle

by Steven Doyle
by Steven Doyle









